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Interview with Jack from Sunshine Farm about craft beers

Interview with Jack from Sunshine Farm about craft beers

Farm Fresh Direct: Hi Jack, thank you for joining us today. Can you tell us a little bit about Sunshine Farm and how you got started?

Jack: Hi there, thanks for having me. Sunshine Farm is a small family-owned farm located in New Zealand. We started the farm around 10 years ago with the goal of producing high-quality, organic produce for the local community. Over time, we have expanded our operations to include craft beer brewing using our own hops and other locally sourced ingredients.

Farm Fresh Direct: That sounds fantastic. Can you tell us more about your craft beer brewing process and what sets your beer apart from other craft beers in the market?

Jack: Sure thing. Our beer brewing process is entirely handmade, and we use only the freshest and highest quality ingredients to ensure a delicious and unique taste. Our hops are grown right here on the farm, and we carefully select other ingredients such as malted barley and yeast from local suppliers. Our beer is made in small batches, allowing us to experiment with different recipes and create a truly unique taste that sets us apart from other craft beers.

Farm Fresh Direct: That's great to hear. Can you tell us more about the types of beer you offer, and what is your most popular beer?

Jack: We offer a variety of beer types, including pale ale, IPA, stout, and pilsner. Our most popular beer is our New Zealand Pale Ale, which has a distinct fruity and floral taste thanks to the use of New Zealand hops. It's a refreshing and easy-to-drink beer that has become a favorite of locals and visitors alike.

Farm Fresh Direct: That sounds delicious. How do you sell your craft beer, and what made you decide to partner with Farm Fresh Direct?

Jack: We sell our craft beer locally, mainly at farmers' markets and events. However, we recently decided to partner with Farm Fresh Direct to expand our reach and offer our products to a broader audience. Farm Fresh Direct is a great platform that connects local farmers and producers directly with consumers, which aligns with our values of supporting local businesses and creating a sustainable future.

Farm Fresh Direct: That's great to hear. So, what can customers expect when they order your craft beer on Farm Fresh Direct?

Jack: When customers order our craft beer on Farm Fresh Direct, they can expect to receive the freshest, highest quality beer available. We take great care in brewing and packaging our beer to ensure it arrives in perfect condition. Customers can order a variety of beer types, as well as different sizes and quantities to meet their needs. Plus, they can feel good knowing that they are supporting a local, sustainable business.

Farm Fresh Direct: That all sounds fantastic. Do you have any advice for other farmers or producers who are thinking about selling their products online?

Jack: Yes, my advice would be to do your research and find a platform that aligns with your values and goals. Farm Fresh Direct is a great option because it focuses on supporting local farmers and producers while providing high-quality products to customers. Also, make sure to stay connected with your customers and listen to their feedback. Building strong relationships with customers is key to creating a successful business.

Farm Fresh Direct: Thank you so much for your time, Jack. It was great to learn more about Sunshine Farm and your craft beer brewing process. We wish you all the best with your business.

Jack: Thank you, it was a pleasure to talk with you.